Business Coaching for Effective Communication

Communication is key in any organization, and employing the right communication strategies allows your team to focus on what they do best.  Ensuring that the right people have timely information means that the ultimate “audience” – your customers – get what they need and want.  If your sales team isn’t communicating to  R&D that the marketplace is clamoring for a specific solution, how can it be developed and promoted?  Conversely, if your customer service team doesn’t know that product X has a few bugs that will be worked out in the next version to be released on Thursday, how can they effectively retain business when the customer calls in and is unhappy?  No one wants to spend more time in meetings, so finding another avenue to accomplish what’s needed is key.  Coaching individuals and departments to communicate, including cross departmental coaching is invaluable regardless of your industry.

Coaching as a communication strategy, whether one on one with an internal manager, or via a hired organizational development firm, is a key component of any company’s information sharing architecture.  As a leader, this structure is critical in ensuring communication occurs up and down the ladder and also allows innovation to flourish.

Communication DefinitionAdditional benefits of coaching include:

  1. Hard results – greater productivity, bigger profits
  2. Deeper learnings – about yourself, how you’re perceived, where you can improve
  3. Faster action – advancing things faster and with greater precision
  4. Awareness of perspectives, beliefs, and attitudes that may be holding you back
  5. Emotional support, empathy, and encouragement
  6. The cold truth others won’t tell you
  7. Support for improving specific skills – communication, delegation, conflict management, team building, persuasion, etc.

Wondering if your architecture supports the goals you are trying to achieve?  Contact us to find out:, or 800-786-4332 x106.  For more on our programs and services:



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